Youth join hands to raise awareness about impact of violence

Campaign will encourage boys and girls to promote gender equality within their schools, families and community

Published - August 07, 2017 07:43 am IST - CHENNAI

In a move to create a violence-free environment, the International Foundation for Crime Prevention and Victim Care (PCVC) has launched its latest campaign — Youth Unite.

The initiative was launched jointly by PCVC and Prakriti Foundation to encourage young boys and girls to promote gender equality within their schools, families and community.

“We will be working with educational and sports recreational institutions, business houses and parents to help raise awareness about the issues,” said Prasanna Gettu, founder of PCVC.

The campaign will also raise awareness about emotional and verbal violence, which plagues many families and affect children.

It will also promote healthy relationships and encourage people to talk and share their experiences. Ms. Gettu pointed out that there has been a significant rise in teen dating violence, where young adults are subject to psychological or emotional abuse in relationships.

“There is a need to raise awareness about gender equality and ensure women should not be subjected to any form of abuse. No individual deserves that. I am happy to be involved in this campaign, and will do my share to bring equality,” said Roshini, a college student and member of Youth Unite.

“To start with, we are planning to collaborate with Corporation schools in the city and include their children in the campaign. It will only gain momentum and achieve its objective with the involvement of young minds,” said Ms. Gettu.

The launch was followed by a monologue ‘Flowers Are Not Enough’, which tells the story of a young woman in an abusive relationship, by renowned theatre professional Naomi Ackerman.

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