Frontline bags brand award

December 06, 2014 02:16 am | Updated April 07, 2016 02:57 am IST - CHENNAI:

Frontline magazine of The Hindu Group has been selected as the ‘Most Promising Brand of the Year’ in the Media & Entertainment (English Magazines, India) category by the World Brands Review Corporation, a Noida-based branding organisation.

The award will be presented at the World Brands Summit 2014 to be held in Dubai on Saturday.

The top brands in various categories were selected on the basis of a study and reputation surveys conducted across various industry sectors in Asia, including media & entertainment, real estate, travel, hospitality, fashion & lifestyle, IT & telecom and healthcare & wellness.

The brands were evaluated on parameters such as brand culture, identity, equity and performance.

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