Organic vegetables or foodgrains are just a click away in the city. But while the city has seen a proliferation of organic food stores, e-mandis offering organic food are the new rage. The organic farming sector is probably the only agricultural sector that has been bitten by the e-commerce start-up bug.
A new start-up Jiva Bhumi offers delivery of organic foodgrains and pulses. Anil Nadig, one of the founders of Jiva Bhumi, said that they had identified six pick-up points in Kengeri, ISRO Layout, Vidyaranyapura, RR Nagar, Malleswaram and RMV Extension. Buyers can pick up their orders from these points.
Jiva Bhumi is a community based agriculture eco-system bridging the farmer and consumer communities with no requirement of certification. Though still a pilot project, more than 100 families have signed up for their monthly supply of rations.
Gautam P. B. and his friend Anurag quit their cushy corporate jobs a year ago and founded Healthy Buddha, an organic food start-up concentrating on east Bengaluru. Working out of Munekolalu with a brick-and-mortar store, the bulk of their business comes from their e-commerce wing. Gautam's family owns an organic farm on the outskirts of Chennai, which fuels the supply apart from procurement from the community. Healthy Buddha organises farmer markets in apartment complexes every alternate Sunday in Whitefield, Marathahalli, Sarjapur and Indiranagar.
Jayashree and Ganesh Eashwar have started an organic farm on the outskirts of Bengaluru. Called ‘dubdengreen’, it even has a distribution arm in New Delhi.
Most organic food stores in the city offer home delivery on orders placed on their websites.