ISL semi-final records 1.1 million online views

December 17, 2014 07:52 pm | Updated April 07, 2016 04:39 am IST - New Delhi

Chennaiyin FC and Kerala Blasters FC player vie for the ball during the ISL semi-final match in Chennai on Tuesday.

Chennaiyin FC and Kerala Blasters FC player vie for the ball during the ISL semi-final match in Chennai on Tuesday.

The Hero Indian Super League’s football semi-final between Chennaiyin FC and Kerala Blasters FC recorded the highest number of online video views (1.1 million) ever witnessed in India for any single sport game.

Currently in its first edition, the league has managed to create waves across the nation. It has recorded over 16 million online video views through the course of the tournament. Additionally, the official ISL online channel has registered 28.7 million visits.

On social media too, the Hero ISL has struck a chord and recorded over 1.8 million conversations, 10 billion impressions and 275,000+ unique authors.

These numbers indicate that football has managed to create a huge fan following across India and is a step closer towards its ultimate goal of placing India on the global football map.

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