Yahoo! India on Tuesday launched its premium video service Yahoo! Video, available at video. yahoo.in. The service offers content across multiple genres including news, entertainment, lifestyle and movies. It promises high-quality video experience, free for all Internet users in India. Yahoo! India has now partnered 35 leading content producers and plans to rope in more firms soon.
“Online video consumption is growing at a rapid pace…Yahoo! Video redefines the online video category through licensed, original and diverse content promising an unparalleled experience to Indian users,” Yahoo! India Managing Director Arun Tadanki told journalists here.
Yahoo! Video offers content acquired from original sources, spanning short and full-length movies, entertainment, lifestyle, sports, providing access to an archive of thousands of videos. Important to note, Yahoo! India recently launched Movieplex, a destination where users enjoy licensed full-length movies for free.