Aavin has launched immunity boosting buttermilk with tulsi , ginger, pepper, jeera , curry leaves, turmeric and lemon called Aavin Sakthi.
The new variant of buttermilk, whose formula was provided by Tampcol, comes in a 200-ml-pack priced at ₹15 each. Chief Minister Edappadi K. Palaniswami launched this and other products at a function in the presence of Minister K.T. Rajendra Balaji, Chief Secretary K. Shanmugam, Dairy Development Secretary K. Gopal and Aavin managing director M. Vallalar.
He also launched Aavin Long Life, a 500-ml-pack of milk with a shelf life of 90 days with 4.5% fat; chocolate flavoured and mango flavoured lassi (priced at ₹23 each) and Aavin Tea Mate, pasturised full cream milk with 6.5% fat, targeted at tea shops.
All these products come in smart new packaging displaying a cute cow, which is Aavin’s mascot. The Ambattur Dairy will manufacture these products.