Puducherry-based hotel management company TGI (The Great Indian) Group of Hotels is set to enter the SAARC region next fiscal, according to a top official.
“We have almost established a strong foothold in the South,” said Amitava Roy, founder and CEO, TGI Group. “Our next goal is to enter north and west next fiscal. After this, we will make a foray into neighbouring countries such as Sri Lanka, Nepal, Bangladesh, Bhutan and Dubai.”
Starting with 22-rooms in Yercaud during 2014, TGI now boasts of 650 rooms in its kitty. It is planning to end the current year with 1,000 rooms and more than double it to 2,020 by next fiscal.
Over the next five months, TGI would be adding about 350 rooms by entering Hyderabad, Indore, Coimbatore, Tiruchi and Bengaluru to increase the room inventory to 1,000.
Currently, it is in an advanced stage of negotiations with property owners in the northeast and west to open at least 500 rooms through 10 properties in 2019-20. The balance 500 rooms will be opened in overseas markets under the TGI brand.
New brand
Mentioning that the group was also planning to unveil a separate brand (Bread and Breakfast) to cater to travellers, businessmen and corporates, he said that it would be launched next month.
Cheaper hotels
“Most of our hotels fall under three- or four-star category, the new brand will be for those in a hurry. It will be 20% cheaper than the existing hotels. We are not a boutique hotel management firm as we have rooms starting from 30 going up to 105 units,” he said.
‘As we follow asset-light model, it is easy to acquire new properties. Our investment is deployed on technology, marketing, cloud- based software, corporate loyalty programme, human resources development, training and management and quality audits,” he said.
TGI follows a business strategy of ‘management contract’ with resort or hotel owners. TGI gets to run the property and collects management fee on a pre-fixed percentage of the revenue generated. This year, the company hopes to close the current fiscal with a revenue of ₹100 crore and double it next year.
