The Hindu was awarded membership of the International Newspaper Color Quality Club (INCQC) for 2010 through 2012, a prestigious award for newsprint quality globally.
The World Association of Newspapers and News Publishers announced that The Hindu is among 109 newspapers in 43 countries that have been awarded membership. The awards, held every two years since 1994, set quality standards for newspaper colour reproduction, which increases visual impact and is important to both readers and advertisers alike.
The successful newspapers have demonstrated their capacity to print to exacting ISO standards and reliably reproduce colour images and advertisements consistently, worldwide, and with the intended colour effect.
“The INCQC quality initiative helps ensure that the reader receives an attractive, high-quality product and the advertiser an outstanding advertising carrier,” said Manfred Werfel, Executive Director of Newspaper Production at WAN-IFRA, the world's leading organisation of newspaper and media publishing. “For publishing companies, the competition provides a better understanding of the ISO standards to improve the printing process.”
Compliance with the tolerances specified for newspapers in the ISO Standard 12647-3 is a guarantee of quality and the most important foundation in the INCQC competition, which is accepted worldwide and enjoys a high level of recognition.
The competition requires entrants to print a specific test element and submit examples from production runs over four months. Newspapers that reproduce the element within specific tolerances and present good printing quality are welcomed into the exclusive INCQC.
A list of the 2010-2012 club members, and details of the INCQC, can be found at www.colorqualityclub.org.