With Coimbatore now having emerged as a major destination for medical tourism, the city is attracting an increasing number of patients from other cities and even foreign countries.
With the objective of catering to such elite clientele, several city hospitals have now begun to set up exclusive divisions and facilities.
Sri Ramakrishna Hospital, run by the S.N.R. Sons Charitable Trust, recently launched a VIP Priority Lounge.
C.V. Ram Kumar, Chief Executive Officer of SNR and Sons, says Coimbatore itself has a high concentration of High Net Worth Individuals. The lounge will have separate staff to ensure there is no waiting time for such clients. The objective is to achieve full utilisation of existing capabilities of the hospital. However, he adds, care is taken so that treatment of other patients is not disturbed.
V. Ramesh, Vice-President (Marketing), Kovai Medical Center and Hospital, says the hospital has allotted an entire floor for treating such patients.
The sixth floor of the hospital has a 1,500-sq.ft king suite along with two slightly smaller queen suites besides ten deluxe suites, all of which are well-equipped to cater to this exclusive clientele.
Further, a Golden Café and health spa have also been set up on this floor. Most of the people who avail these services are businessmen and patients from abroad.
The Ganga Medical Centre and Hospitals has exclusive waiting areas for the high profile clients, where the service will include a personal touch with a dedicated team. There are several suites in the Plastic Surgeries Department and in the Orthopaedics Department also.
S. Rajasekaran, Clinical Director and Head of the Orthopaedic Department, says the hospital focuses on optimal utilisation of resources to reduce the hospitalisation time for patients with time constraints.
“As the hospital has 18 operating theatres, we can perform major, elective and emergency surgeries at almost any point of time. Hence, the waiting period for surgeries is almost zero.”
(Reporting by R. Sairam)
