There seems to be no end to the crisis in the Malayalam film industry over the issue of revenue sharing among the producers and exhibitors.
From Thursday, over 360 theatres affiliated to the Kerala Film Exhibitors’ Federation, the combine of ‘A’ class cinemas in the State, will remain closed demanding a higher revenue share. The exhibitors are demanding 50 per cent of the earnings in the first week of release, instead of the existing 40 per cent.
P. V. Basheer Ahamed, president of the federation, requested the government to intervene in the issue. We are ready for talks to find a solution, but there is no going back on our demand for 50 per cent share in the first week of a new release, he said.
