The Dakshina Kannada Cooperative Milk Producers' Union (DKMUL) will release to the market "Trupti" milk in flexi pack, which can be preserved without refrigeration for 90 days. DKMUL will be the first milk union in the state to provide milk in flexi packs.
The "Trupti" brand of milk will be available in 500 ml packets, similar to Nandini ghee packets. Each packet will be priced at Rs. 20.
Union's Chairman Raviraj Hegde told reporters on Saturday that the “Trupti” brand of milk comes from the new Flexi Pack Milk Plant and new product block, which has been set up at a cost of Rs. 28 crore at the dairy premises in Kulashekara.
Mr. Hegde said the excess milk procured from the farmers will be sterilised at around 140 degrees Celsius and then packed in a five-layered flexi film. The “Trupti” milk, which contains 3.5 per cent fat, has shelf-life of 90 days. Apart from milk parlours, the “Trupti” milk will be available at grocery shops as well, he said.
DKMUL Managing Director B.V.Satyanarayana said the Flexi Pack plant has the capacity of producing 60,000 litres of “Trupti” milk packets per day. They can process excess milk of about 10,000 litres procured every day by the union. The Mysuru Milk Union wants to use this plant for processing nearly one lakh litres of milk and sell it in Flexi packs in its region, he added.
Mr. Satyanarayana said the Union has planned to sell “Trupti” milk in Kerala, Goa, Jammu Kashmir and the north eastern states.
Curd
The union will also launch curd in 500 ml packets. Mr. Hegde said there was demand from customers for 500 ml packets as against curd in one litre packets.
