TASMAC staff under pressure to meet sales targets: Unions

Oral orders have been issued that monthly targets must be met

August 03, 2016 12:00 am | Updated 06:06 am IST - CHENNAI:

TASMAC employees have alleged that after the closure of 500 oulets, they were under pressure from officials to increase sales and also meet targets set every month. TASMAC district mangers were summoned for a meeting recently at the agency’s headquarters in Chennai and given instructions that sales volumes should not drop at any cost, reliable sources said.

Members of the TASMAC workers’ union, who are aware of this instruction, said they would be submitting a letter on the issue to Chief Minister Jayalalithaa, stating that this was an ‘unfair practice’.

N. Periyaswamy, President, Tamil Nadu AITUC Tasmac Employee’s Union, said, “The AIADMK government had announced that liquor shops will be closed down in a phased manner. It was a welcome move but now officials at TASMAC are comparing month on month sales and are pushing employees to increase sales and meet targets.”

He said, “We have received news from employees in Chennai and neighbouring districts that they have received instructions to increase sales. If they were really concerned about closing down shops they would not be putting pressures on managers to increase sales. By doing this the whole idea of shutting down shops is defeated,” he said.

Some of the outlets in Chennai said they had received instructions that they should meet the monthly sales target else action would be taken.

“It was an oral communication and nothing was given in writing,” said a TASMAC employee from an outlets in Chennai.

However, officials denied these instructions. A senior TASMAC official, who requested anonymity, said, “This is baseless. There are no such targets. TASMAC has never fixed targets since inception,” he said.

Tamil Nadu State Marketing Corporation (TASMAC), a cash cow in June announced the closure of 500 outlets across the State. It also reduced the operating hours of the existing outlets from 12 to 10 hours. On an average, TASMAC sells liquor worth Rs 67- 70 crore every day through its more than 6,000 outlets across the State.

0 / 0
Sign in to unlock member-only benefits!
  • Access 10 free stories every month
  • Save stories to read later
  • Access to comment on every story
  • Sign-up/manage your newsletter subscriptions with a single click
  • Get notified by email for early access to discounts & offers on our products
Sign in

Comments

Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.

We have migrated to a new commenting platform. If you are already a registered user of The Hindu and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.