: Confederation of Indian Industry is organising an ‘Ayurveda Marketing Conclave’ here on April 30.
The programme is being held in partnership with Kerala State Industrial Development Corporation. The theme of the meet is ‘Ayurveda - global branding and marketing opportunity’.
The summit is aimed at reviving the work patterns of the Ayurveda industry in India, such as improving its marketing practices and global branding, CII said in a press release.
Ayurveda is probably the best point of synthesis for a global medicine system as it contains the broadest number of healing knowledge and modalities, the statement said.