After the Aam Aadmi Party and the Bharatiya Janata Party, the Congress is all set to take the radio route to reach out to the Delhi electorate.
The party is planning to release its radio jingles as part of its Assembly election strategy, which also includes putting up illuminated hoardings and organising a rally at Ramlila Maidan early next year.
“From December 30, the radio spots and illuminated hoardings will come up. One of the slogans chosen for these publicity campaigns – Kaho Dil Se, Congress phir se – has been given by a 12-year-old. His slogan was chosen from a competition started by the party on Facebook,” a senior party leader said.
The party is planning a big rally at Ramlila Maidan that is likely to be attended by party president Sonia Gandhi and vice-president Rahul Gandhi. Delhi Congress chief Arvinder Singh Lovely and senior leader Haroon Yusuf met the party’s Delhi in-charge P.C. Chacko and discussed preparations for the rally.
“The party intends to hold the rally before the election notification, which is likely to be made around January 10,” said a party leader.
Sources said the party leadership has also finalised the 85-member campaign committee. However, the chairman of the committee is awaiting a final nod from Ms. Gandhi.
