Micro units turn to technology

They use computer and software to store designs and get new customers

December 17, 2014 08:57 am | Updated 08:57 am IST

Events to launch technology tools, developed for small and medium-scale businesses, are common in the city.

It is not just the SMBs but also micro units that are turning to these tools in the last few years. The average capital investment in a micro unit is about Rs. 5 lakh. However, there are units that invest more and are at the threshold of developing to a small or medium-scale unit. These use technology (email) for correspondence and accounts but also to market, maintain inventory details, print bills, etc.

Almost 10 per cent to 20 per cent of the micro units are estimated to be increasingly adopting these tools in the last five years. There are some large companies and public sector firms that prefer to have units with such technology facilities as their vendors.

While the tool developers come out with packages and products for the micro units, entrepreneurs also approach the developers with their needs so that an existing tool can be customised.

It is not just communication or printing bills. With increasing use of computers, micro units are able to know that market for their products. For instance, last week a unit owner came across a Chinese request, posted online, for a shaft. He was able to discuss it with his friends and find out if they would be able to take it up.

Companies that are aspiring to grow have started investing in technology and software and are able to realise benefits from it. Since adoption of these tools is common among large and medium-scale industries, they prefer their vendor units also to adopt these.

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