Yesterday, love was such an easy game to play,” once crooned the Beatles. Easy or not, people continue to want to play this game according to Nandini Nawle of Marrygold, a matchmaking service for today’s Indian. “They want to fall in love because the act of choosing and being chosen is given to you,” she says.
Matchmaking is something that Nandini, a former HR professional and self-confessed people lover has always enjoyed doing, “I’ve been doing it unofficially for a long time now, “she says. People would ask me to introduce them to someone interesting and I would do so,” she says adding, “I love people and find them fascinating. I’ve always enjoyed observing them and because I’m intuitive it doesn’t take me long to understand them which makes it easy for me to get together like minded ones.”
She started Marrygold in 2006, “The name comes from the flower marigold, which is an integral part of the Indian wedding,”she remarks. “And it is such a bright, positive symbol, isn’t it?”
Marrygold, a personalized, offline, matchmaking service carters particularly to today’s urban, educated, travelled Indian, “We are a very niche website that goes beyond caste, language, community, history, or horoscope. Instead we spend time with our clients, understand them as a human being and try to bring like minded ones together. You need to be able to open up and share life on the grounds important to you,” she says.
Recently Marrygold has also started organizing events for singles in which singletons with similar interests are encouraged to meet over interesting activities, “Bangalore is a small city and there are few platforms for people to come out and meet. Events such as these help bring people together and this may lead to something interesting,” says Nandini.
In addition to pairing single people, Nandini is a certified yoga teacher, inner child therapist, massage therapist, practices holistic reflexology and uses these skills to better the service she offers. On future plans, she says, “I want to take this to other cities such as Bombay, Delhi and Chennai. I want more people to be open to coming out and meeting more people. I am also trying to introduce the concept of slow romance. People need to be able to spent quality time and understand each other better before jumping into a commitment.”