A group of student designers put their best foot forward to showcase contemporary clothes at an event in New Delhi’s Dilli Haat recently. The participants belonged to different batches of Delhi-based Fashionista, The School of Fashion Technology, who tried to prove to fashion experts that they are capable of coming up with clothes designed to give the wearer a feel-good factor.
The participants had just three months to give their out-of-the-box ideas a practical shape and showcased them at the event titled Fashionista Fashion Festival — 2014. Luckily for them, their women’s wear collections were worn by professional models from eastern Europe, who displayed the dresses unmindful of the chitchat of the invitees.
The presence of a large number of inquisitive visitors who had otherwise come to the crafts bazaar for food and artefacts of different States would have made any other model uncomfortable. But these models remained oblivious to the surroundings demonstrating remarkable professionalism. Long-legged and wooden faced, they were the cynosure of all eyes. But the credit must go to the designers, who had done the behind-the-scene job to perfection.
Sitting in the front row was designer Reynu Tandon, who had encouraging words for those struggling to become full-fledged designers. “All of them invested a lot of time in producing these terrific collections. They need to be applauded for their passion and commitment to fashion,” she said.
Before the ramp walk, choreographer Vijay Roy had to use his persuasive skills to calm frayed tempers as a couple of shopkeepers argued that their business was getting affected because the rostrum blocked their shops. The show went off incident-free except for a minor wardrobe malfunction.
For budding designer Richa, it was important to highlight the glamour quotient. Therefore, she emphasised the colour patterns in her dresses. The annual fashion show gave Richa and others the right exposure needed before they enter the big fashion world, where they know they have to get noticed or else anonymity would make their hard earned professional degree a wasteful exercise.
Exuding confidence that fashion was here to stay, Ankita said clothes, like food, would never go outdated. “Generally speaking, Indian buyers are on the lookout for variety. The fact that we (designers) are so many gives them more choice,” she said.
