Hero Honda comes out with new Splendor

September 02, 2010 03:42 pm | Updated December 15, 2016 11:07 pm IST - New Delhi

At the Hero Honda plant in Gurgaon. The company reported a jump of 2.28 per cent in its sales at 4,24,617 units in August 2010. File photo: Kamal Narang

At the Hero Honda plant in Gurgaon. The company reported a jump of 2.28 per cent in its sales at 4,24,617 units in August 2010. File photo: Kamal Narang

Hero Honda on Thursday launched the new model of Super Splendor that comes with ‘Honda intelligent ignition system' (HIIS). Priced at Rs.45,950, the new bike features a newly designed carburettor for improved engine performance and five-step adjustable rear shock-absorber for smoother drive and comfort.

The all-new Super Splendor 125cc features aesthetic and technological advancements for superior performance and exceptional riding experience, said Hero Honda Motors Senior Vice-President (Marketing and Sales) Anil Dua.

Volume driver

“The strategy of constantly updating the product portfolio has been key to the success of Hero Honda. Our Splendor range is the leading volume driver in the deluxe segment. And today, it is further bolstered by the introduction of the all-new Super Splendor.

“This bike caters to the changing needs of customers and offers them more contemporary styling and efficient performance,” he said.

“With consecutive months of over 4-lakh unit sales since May this year, we are moving at all-time-high levels. We are looking to build on this momentum with a slew of new launches leading up to the festive season,” Mr. Dua added.

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