Buoyed by a 100 per cent jump in sales and a 10 per cent increase in market share in September-October, Bajaj Auto is aiming for a 26-27 per cent market share in motorcycles in FY’10.
“Our overall motorcycles market share in FY’09 was 22 per cent. We have clocked a robust performance so far and should achieve a market share of 26-27 per cent in FY’10,” Bajaj Auto’s two-wheeler division’s CEO S Sridhar told PTI here.
More than 70 per cent of this marketshare is expected to be powered by its two best-sellers -- Pulsar and Discover, he said.
Bajaj Auto plans to launch a new bike from the Pulsar family in early-2010 and also ramp up capacity of its Discover from 90,000 to one lakh units in two-months time, he said.
The company is upbeat on both Pulsar and Discover following the phenomenal sales clocked by both in September and October.
Sales of Bajaj’s motorcycles were up 100 per cent at 1,80,000 units and its marketshare zoomed from 17 per cent to 27 per cent during this period. While Pulsar sold 52,000 units per month, Discover came in with 90,000 units per month. The balance sales were from the Platina.
In the remaining two quarters of FY’10, Bajaj is eyeing sales of over 50,000 Pulsars per month and over one lakh units of Discover, Sridhar said.
