Volkswagen draws up Rs.1,500-cr fresh investment plan

July 16, 2014 11:36 pm | Updated November 17, 2021 10:52 am IST - NEW DELHI:

Michael Mayer (right), Director, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd., and Mahesh Kodumudi, President and Managing Director, Volkswagen India Pvt. Ltd., at a press conference in New Delhi on Tuesday. Photo: Rajeev Bhatt

Michael Mayer (right), Director, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd., and Mahesh Kodumudi, President and Managing Director, Volkswagen India Pvt. Ltd., at a press conference in New Delhi on Tuesday. Photo: Rajeev Bhatt

German car-maker Volkswagen is planning to invest about Rs.1,500 crore in India over the next five-to-six years.

The investment is intended to improve localisation, and develop new products.

"India is a strategic market for us, and we are looking at investing in a systematic manner. Over the next 5-6 years, we intend to invest Rs.1,500 crore on activities like enhancing localisation and new products," Volkswagen India President and Managing Director Mahesh Kodumudi told reporters here.

The company was also evaluating the option of making engines in India. However, it hadn’t arrived at a decision yet, he said. To a query, he said that Maharashtra would be the company’s first preference for setting up the engine plant. At present, the company imports engines used in its cars in India.

“Our localisation levels here are around 65-70 per cent in value terms. Going ahead, our objective is to take it to 85-90 per cent. We can achieve it by localising production of engines and gearbox, and we are working on it,” Mr. Kodumudi said. “Definitely [the absence of an engine plant] is a handicap in terms of creating a sustainable and profitable business model,” he said.

The company, on Tuesday, launched an updated version of its premium hatchback Polo. The company had already invested around Rs.4,400 crore in the Indian market since 2007-08.

Commenting on the new Polo, Volkswagen Passenger Cars Director Michael Mayer said the launch would help the company strengthen its position in the compact hatchback segment in the country.

“If we look at [the] Indian car market, we are not present in segments which are showing growth. New Polo will allow us to increase our market share in the compact hatchback segment,” he said.

The updated Polo with petrol engine is priced between Rs.4.99 lakh and Rs.6.07 lakh. The diesel variant is priced between Rs.6.27 lakh and Rs.7.37 lakh (ex-showroom Delhi). Cross Polo would be available at Rs.7.9 lakh. Polo GT TDI and Polo GT TSI, to be launched at August-end, would be priced at Rs.7.99 lakh each.

Earlier report:

<a href="https://www.thehindu.com/business/Industry/volkswagen-aims-to-invest-rs-1500-cr-in-india-in-6-years/article6213489.ece">Volkswagen aims to invest Rs. 1,500 cr in India in 6 years</a>

0 / 0
Sign in to unlock member-only benefits!
  • Access 10 free stories every month
  • Save stories to read later
  • Access to comment on every story
  • Sign-up/manage your newsletter subscriptions with a single click
  • Get notified by email for early access to discounts & offers on our products
Sign in

Comments

Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.

We have migrated to a new commenting platform. If you are already a registered user of The Hindu and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.