Chinese electronics giant Lenovo on Thursday launched its new range of 'Yoga' tablets in India, priced between Rs 20,990 to Rs 47,990. The range, comprising of four devices, will go on sale today (Friday) onwards exclusively on Flipkart.
Powered by Intel processors, the range includes three Android and one Windows-powered unit with features like full HD, Dolby Wolfson HiFi audio, 8MP rear and 1.6MP HD front camera.
Lenovo India Managing Director Amar Babu said the previous models under the Yoga brand were received very well, “The Yoga range has become a franchise of its own. It accounts for a good percentage of our tablet sales,” he said.
Asked the reason for launching new tablets even as the market was declining, Babu said the segment was on the rise.
“There was a correction in the market with the BIS standard kicking in and now there are better products in the market. Analysts already have indicated that the market is set to improve in the months to come,” he added.
According to industry body MAIT, tablet PC segment witnessed a muted growth rate of 76 per cent in 2013-14 against the triple-digit growth in the previous two years as fewer entry-level models were introduced. The sales for 2013-14 stood at 3.35 million units as against 1.9 million units in 2012-13.
