German luxury car maker Audi, on Monday, launched the sporty version of its SUV Q3— the Q3 S Edition—in India, with a price tag of Rs. 24.99 lakh (ex-showroom New Delhi).

“The Audi Q3 S Edition is our answer to ever-increasing demand for luxury mobility with the thrill of self-controlled driving,” Audi India Head Michael Perschke told reporters here.

The company also launched an online booking engine, which will allow buyers to book vehicles without needing to visit the showroom.

Audi has a dealership network of 27 in the country as of now, and plans to expand it to 34 by the end of this year. The German car maker said it sold 5,511 cars during January-July this year.

The company plans to sell 10,500-10,800 vehicles in 2013.

More In: Industry | Business