The Hindu now offers a personalised, advertisement-free version of its website, www.thehindu.com, on a subscription basis. Readers can choose from three available subscription options. The free version of the site continues to be available — with ads and without personalisation.
There are three subscription options now for The Hindu ’s ad-free website: a monthly plan for ₹99, a yearly plan for ₹499, and a two-year plan for ₹899. These rates are applicable for those in India. Readers can register for free to experience access for 30 days.
A personalised dashboard helps in choice of topics of interest, and a ‘Briefing’ feature brings important updates three times a day on a single page.
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The user experience will be better, richer, and seamless across the different digital properties of
The site has been in ‘test’ mode since February 2019, and has already garnered a significant number of sign-ups