At Kirtilal’s city showroom on Netaji Road in Madurai, a new jewellery collection titled Radiance Diamond has been unveiled. This time round it is not just a simple exhibition where you can go and see and pick up something if it suits your taste and budget.
The organizers are engaging the customers in an innovative way. While the Radiance collection is extensive and will leave the people spoilt for choice, there will also be an opportunity to win diamond jewellery!
All that a customer needs to do is to guess the correct weight of the Radiance collection and take home Kirtilal’s diamond jewellery in prize. The contest will run till December 15.
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According to Suraj Shantakumar, the Director-Business Strategy, the contest will provide the customers a remarkable experience as they will get to learn more about the diamonds.
The Radiance collection is showcasing a glittering range of new contemporary designs in necklaces, earrings, bracelets and rings that are crafted with precious diamonds and coloured gem stones. Every item is unique in style and perfect in craftsmanship. But the real charm lies in the innovative concept that enhances the size of the diamond visually. The unique diamond setting gives a grander visual appeal. Though the diamond looks bigger and shines more in each piece, each piece of jewellery under the new series is cost effective. There couldn’t be a better way perhaps to connect with the customer!