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Seductive, sizzling SARI

August 12, 2012 08:10 pm | Updated 08:10 pm IST - Kochi

The possibilities potent in sari designing was explored in a variety of ways at the Seematti fashion event in the city

Fashion show organised by Beena Kannan in Kochi on Thursday. Photo: H. Vibhu.

Despite the trendy tunics, smart dresses, seductive skirts and skinny legged denims that are oomphing up wardrobes and ramps alike, the lure of the six yards is still intact. The designer ensemble showcased at textile major Seematti’s fashion event at Le Meridien in Kochi this weekend experimented with the time-tested appeal of the sari.

The traditional weaves from Kacheepuram reinterpreted in fuchsia pinks, tangerine oranges and turquoise blues, dazzled. The authentic zari borders ranged from muted to subtle and conventionally loud. The prints and motifs, conceived by the CEO of Seematti Beena Kannan herself, keep the new-age bride in mind. “They need something that is classic, but with a contemporary twist,” says Beena. Hence, the colours are more vibrant, the combinations wacky and the zari detailing more varied. “Though we have tried to modernise the patterns and designs, we have retained the richness of the traditional silk,” says Beena. Whites, too, got a whole new exposure in Kancheepuram. Creamy, off and stark whites with brilliantly-coloured borders. White is loved universally and for a designer, it presents immense possibilities, she adds.

The first two rounds brought out the best of Kancheepuram and the other displayed the brand’s latest designer wear collection—cottons, nets tussars and mangalgiri. Customers of Seematti got a chance to be the models for the designer cotton collection. While the ghagras, gowns, lehengas and silk saris were flaunted by models from Mumbai. Showstopper Sameera Reddy showed off the resplendent quality of the Kancheepuram in Beena’s signature style orange sari with kasavu. All the garments displayed at the show are available at the showroom.

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Seematti has conducted similar shows in the country and abroad including the U.S. and the U.K., says Beena.

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