Metis Learning partners Intel to launch kids tablet for Rs. 9,999

The educational tablet, Eddy, for kids will be launched exclusively on Amazon’s India website for about a month, after which it will be available across leading electronics and toy stores.

Metis Learning has partnered chip maker Intel to launch an educational tablet ‘Eddy’, aimed at children aged from 2 years to 10 years, for Rs.9,999.

The tablet will be available exclusively on Amazon’s India website for about a month, after which it will be available across leading electronics and toy stores.

“We had earlier launched a beta version and it got a tremendous response,” Metis Learning Solution co-founder Bharat Gulia said. He, however, did not share the number of units sold.

The device, powered by an Intel processor, will come with discounts and offers worth Rs.4,500 for a limited period.

He said, “In the western world, kids tablet is a big market. Of the total tablet market, it accounts for about 10 per cent share. In India, however, it is at a very nascent stage. We have conducted studies and are confident that this market will grow.”

According to IDC, tablet sales in India grew 9 per cent to 0.85 million units in April-June 2014.

The tablet will come pre-loaded with over 160 learning apps selected by Metis’ educators and content experts to accelerate a child’s social, emotional and cognitive development.

It features a seven-inch screen, 16 GB memory (expandable upto 32GB), 1GB RAM, 2MP front and rear cameras, 2800 mAH battery and 3G connectivity via dongles.

Besides enabling the solution, Intel would work towards market expansion of the education tablet category, its South Asia Director (Marketing and Market Development) Sandeep Arora said.