Flipkart India gets ₹3,463 crore from parent

Deal to pitch Walmart against Amazon

The logo of India's largest online marketplace Flipkart is seen on a building in Bengaluru, India, in this April 22, 2015 file photo. To match INDIA-WAREHOUSES/PRIVATEEQUITY REUTERS/Abhishek N. Chinnappa/Files

The Singapore-based holding firm of online retailer Flipkart has invested ₹3,463 crore in its India entity, in a bid to take on rival Amazon.

Flipkart Internet Pvt. Ltd., which owns and operates the India portal, received the funds from Singapore-based Flipkart Marketplace Pvt. Ltd. through “allotment of 16,78,600 equity shares,” according to regulatory filings by Flipkart, sourced from business intelligence platform Paper.vc.

Last month, the U.S.-based retail giant Walmart Inc. and Flipkart Group announced the closure of the agreements for Walmart to become the largest shareholder in the Flipkart Group. In May, Walmart had agreed to pay $16 billion for 77% stake in Flipkart, a transaction that valued the homegrown e-commerce company for over $20 billion.

The deal would pitch Walmart, the world’s largest retailer in direct competition with its U.S. rival Amazon.com in a battle for dominance of India’s online retail market.