Eyeing 17% growth, gained share: Blue Star

‘Market accelerated in past 3 months’

B. Thiagarajan

Air-conditioner and commercial refrigeration company Blue Star Limited expects a 17% growth in 2017-18 with its market share expected to rise by up to 12.5% in the coming months.

The market picked up in the last one year and accelerated further in the last three months, joint managing director, B. Thiagarajan, said. “In the calendar year 2017, the market grew 10% even though the GST hiccup was there. There was a contraction in the first half of the year,” he said.

‘Second half picks up’

The second half started picking up but in the last three months it has further accelerated, which means that in the 2017-18 fiscal, the estimated growth of the market is 12%, he said.

“If you take financial year 2017-18 as against the market growth of 12%, the growth will be 17%. So we have grown 5% more than the market.”

The company’s market share expanded to 11.5% this year and is likely to reach 12.5% in the coming months. Blue Star had rolled out 40 models of energy-efficient 3-star and 5-star inverter split ACs.

The products promise up to 30% extra cooling power resulting in faster temperature pull-down and extra energy saving, he said.