As many as 225 showrooms will be inaugurated in the Tex Valley, a textile mall started under the Comprehensive Powerloom Cluster Development Scheme of the Union Ministry of Textiles, near here on June 9.
Keys will be handed over to many of the leading textile brands who had booked the showrooms, a statement said.
Chairman of the Tex Valley A Periyasamy said: “The Erode Textile Cluster is a strong powerloom cluster and has very aggressive manufacturing base with weak marketing linkages.”
ADVERTISEMENT
He further said, “Tex Valley has got 12 different product zones with over 100 manufacturers and wholesaler shops in each zone with proper index systems to identify easily by buyers.
This will reduce the cost and time of the buyers and increase the confidence to encourage them to visit the Tex Valley market.”
It also stated the Powerloom Development and Export Promotion Council (PDEXCIL) had entered into an agreement with Tex Valley to establish its Regional Centre in Tex Valley campus.
ADVERTISEMENT
Tamil Nadu Textile Corporation has identified Tex Valley as its logistics and Transit hub and sourced 10,000 sq ft of land in Tex Valley weekly market complex and started its operation in March.
Further, the mall has signed a pact with Fibre to Fashion, a leading Textile and Fashion magazine-cum-portal, to promote it among the textile fraternity across the country.