Apple is looking at India as an investment destination, in addition to pushing the sales of its products in the country.
Tim Cook, CEO of Apple, said the facilities announced for Bengaluru and Hyderabad were only the beginning of what’s to come. “We have thought through many areas (of investment) and we will move ahead in all these areas. What we have announced in Hyderabad and Bengaluru are just a couple of initial things, there’s more coming. We are committed to India,” Mr. Cook said in his first interaction with an Indian media organization.
Asked if Apple would consider manufacturing iPhones here, Mr. Cook said, “We are looking at India as a partner across (segments), not just for any one area. Manufacturing is something we will logically look at.”
Mr. Cook said he was not chasing market share in India but wanted to partner with telecom operators to enhance the quality of services. “We are in India for the next thousand years. Our horizon is very long. We are focussed on best, not most. So it doesn’t bother me that we don’t have top market share,” he said.
On the controversy over pre-owned phones, he said he would urge the Centre to come to an agreement. “We have this programme in the U.S. and in most parts of the world. They are sold with warranty, just like a new product. We would never sell a product that we didn’t think was right,” he said.
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