KARNATAKA

It’s a treat for connoisseurs of wine

Staff Reporter

‘Participation in the exhibition is part of our effort to popularise wine culture’

BANGALORE: Wine connoisseurs have a reason to cheer with the best of red and white wines from the wineries of Karnataka available under one roof. For the first time, wineries are participating in a Wine Festival organised at “Gruhashobhe,” a lifestyle exhibition at Palace Ground, which is on till October 5.

“Leading wine brands are participating in the exhibition and it was part of our initiative to popularise wine culture in the State,” Wine Board Managing Director B. Krishna told presspersons.

The wineries, on their part, are doling out freebies with purchase of wine bottles at the exhibition. He said that apart from the wine festival at Lalbagh held recently, the board has been trying to promote wine as a healthy and natural product.

“Though we have not set ourselves a target, we are expecting good sales of wine,” General Manager (Sales & Marketing) of Grover Vineyards Kumar K.S. said and added that the sales during Wine Festival had been well taken by Bangaloreans, with over a lakh visiting the fest over the three-day period. Apart from Grover Vineyards, others who are participating include Four Seasons (UB), Big Banyan, Kinvah and Sula Vineyards.

Cashew Festival

Apart from the wide variety of wine, the lifestyle exhibition features a Cashew Festival, with exhaustive varieties of cashew from all over the world showcased. The irresistible cashew delicacies, including cashew cakes, cashew burfis, cashew crisps, cashew chips, cashew sweets, cashew drinks and many others are up for grabs.

“It is ironic that people consider cashew expensive. But over the last 10 years, cashew prices have not increased,” said Secretary of Karnataka Cashew Manufacturers Association K. Pramod Kamath. The festival was being organised to dispel the notions associated with cashew.

“Consuming cashew is good for health,” he said.

The exhibition also features lifestyle products such as electronic items, furniture and home accessories.