APCO to set up counters to clear stock

Special Correspondent

Special clearance counters to sell select items, including saris, at a rebate ranging from 40 to 60 per cent

TIRUPATI: As part of its drive to clear the glut in its piled-up stocks to a tune of Rs. 8 crore, APCO, the handloom wing of the State Government, has decided to set up special counters in five important cities of the State- Secunderabad, Visakhapatnam, Vijayawada, Tirupati and Anantapur. The ‘special clearance counters’ which are expected to function till the end of January would sell select items including silk saris at a rebate ranging from 40 per cent to 60 per cent.

According to a note circulated by the APCO, in connection with the formal opening of its Tirupati counter on Monday, the objective behind was not only to clear the stocks but also to provide succour to the handloom weavers and the sector as a whole. The APCO highlighted 18 distinct advantages of using and promoting the handloom clothes and appealed to the tradition-minded people to visit the counters and help the handloom weavers and the withering sector stay alive.

The Tirupati counter, which was formally opened by the APCO Board Directors - Munilakshminarayana and K. Guravaiah, on Monday has stocks worth Rs. 1 crore in its racks specially brought from the APCO’s Nellore, Kadapa, Kurnool and Chittoor depots for sale during the clearance period. We are planning to do a business of at least Rs. 60 lakh, said P. Sadanandam, Divisional Marketing Officer, Tirupati.

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