LIFE

No stopping music

HAPPY SMILES ALL AROUND: Rajasekhar and Jeevitha rev up Music World anniversary show. Photo: Satish H.

HAPPY SMILES ALL AROUND: Rajasekhar and Jeevitha rev up Music World anniversary show. Photo: Satish H.  

HAPPY BIRTHDAY to you. That was the mood and those were the words on everyone's lips.

The motley crew of music lovers appeared to be game for some fun. But where was the birthday boy?

Could it be termed an object? A thing? Or what? Music World is Music World. That was what it was all about. The Banjara Hills outlet of the music store celebrated its fourth anniversary recently. It was decked-up-like-never-before. Lotsa lights, music, hype and hoopla.

For shoppers walking into the 7,500-sft store on Road No. 1, it was a surprise to see signs proclaiming a 15 per cent discount on everything in there. Sony Music International went a step ahead, giving a 20 per cent discount. Just for the record, there are a whopping 15,000 cassettes, 10,000 audio CDs and 15,000 VCDs in the store.

How's that for a selection? If you are bored or feel like a bite, try out the coffee shop. Maybe you could even check out the home appliances at the Digital Shoppy outlet.

If that was name of the commercial game, there was glamour too, with surprise guests - actor Rajasekhar, his wife Jeevitha, music director R.P. Patnaik, and `Santosham' film producer, K.L. Narayana, dropping in to join the celebrations and share the joy of the occasion.

The first floor of Music World was turned into a posh lounge and that was where these VIPs were seen, signing autographs and generally chatting up with fans.

Rajasekhar used the occasion to give his latest film `Villain a fillip by signing autographs and giving away cassettes and audio CDs to a select few music lovers. The quartet of Rajasekhar, Jeevitha, Patnaik and Narayana was all smiles, revelling in the attention.

Securitywallahs did have a hard time, controlling the teeming crowds. So that's how the day, or rather, the evening ended.

By Suresh Krishnamoorthy

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