LIFE

An array of semi-precious jewels

Wide variety

Wide variety  

A THING of beauty is a joy for ever - John Keats.

In ancient times, men used jewellery to show power, virility and social status. In course of time, these symbols of virility slowly became symbols of attraction. Men mainly kept crowns and sceptres, and jewels were elevated to the rank of feminine ornaments par excellence.

Nowadays, jewellery is part of every woman's life. It is no longer just a simple ornament, it is now an object of one's style. The modern woman is fashion conscious and wishes to keep herself abreast with the changing trends.

She is no longer a passive user. Besides the sophisticated design, which should be easy to adapt to styles and moods, she has now started looking for quality in jewellery. Jewellery is indeed the topmost priority for a woman.

In the ancient world, gold was preferred as the best metal for making jewellery. It was rare, bright and malleable, and could be worked on easily to suit ones taste.

Magnificent bracelets, pendants, necklaces, rings, armlets, earrings, diadems, head ornaments, pectoral ornaments and collars of gold were all produced in ancient Egypt, the land of the Pharaohs.

India has been famous for jewels of exceptional quality and designs and is the biggest market for jewels. Now, jewellers are coming out with newer designs to catch the attention of customers.

A jewellery show, which began in the city today, has caught the imagination of many. Titled the Great Jewellery Show, Panache, the Noida-based jewellery manufacturers, are up with an ultimate collection of semi-precious jewellery, which will be on display at the three-day expo at Heritage Inn.

Panache provides the women folk nostalgic images by reviving the art of handmade jewellery as they are now not in vogue.

Elegance personified

Elegance personified  

Precious and semi-precious stones are used in both silver and gold ornaments.

The exotic presentation and the settings of the Zircon, which looks more like diamond, seem to have beaten the latter. The Kundan work of Gujarat, Nizam style of Hyderabad and Meenakari and enamel work on this jewellery are a masterpiece.

Various other notable inspirations, emulated from the ancient civilisation of India, are presented in illustrious collections like temple, ethnic, Ellora and ancient jewellery besides those that suit the western tastes.

Its jewellery designer and gems specialist Mohammad Aktar will offer you the best looking jewellery that can get the real �clat.

These silver-based and gold-plated finish have an authentic appeal. Stones like emerald, ruby, blue, sapphire, jade, onex, aquamarine, malakite and peridot are used for dressing the pieces.

This jewellery is meant for special occasions and not for daily wear. With the cost of gold jewellery soaring day by day, these creations will be available for just a fraction of the cost.

The collection ranges between Rs. 800 and Rs. 22,000 and the guarantee period depends on the product.

All the products of Panache are sold through the exhibitions throughout the year in various parts of the country.

The products include necklaces, bangles, earrings, chockers and "malas".

Mohammad Aktar said that the concept had caught up with the middle class and in places like Ahmedabad, Panaji, Mumbai, Delhi, Patna and Ranchi.

He also added that the main sentiment underlying the Panache creations was to offer its customers the best looking silver jewellery that could give the women folk an enigmatic look.

By Vidyashree Amaresh

Photo: K. Ananthan

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