IN SCHOOL

e-shops promise a delightful experience

First look:A prototype of the Kudumbasree e-shop on display on the Town Hall premises after the formal launch of the project in Kozhikode on Monday.— Photo: S. Ramesh Kurup

First look:A prototype of the Kudumbasree e-shop on display on the Town Hall premises after the formal launch of the project in Kozhikode on Monday.— Photo: S. Ramesh Kurup  

Your search for home-made, organic and health products will end here.

Sixteen Delight e-shops in select locations in the city will bring “delight to the lives” of financially backward women entrepreneurs from Kudumbasree units, Mayor A.K. Premajam said while launching the City Corporation project here on Monday.

High-tech

In two months, when all the shops are opened, customers will know how delightful a shopping experience they will have at the outlets hard-wired with technology.

The electronic operation will be applicable only for the management and monitoring of the e-shops, Manohar Varghese, media relations head of the implementing agency Eram Scientific Solutions, said.

“Smart cards will be issued to the entrepreneurs to open and close the shops. Surveillance cameras and safety alarms will prevent thefts,” he said.

Training

The Corporation will invest Rs. 3.5 lakh in each 250-sq.ft shop to be set up adjacent to an already functional e-toilet. The entrepreneurs will be trained to deal with customers and run the shops profitably.

At the launch, the prototype of an e-shop was exhibited on the Town Hall premises.

Ms. Premajam said the e-shop project was initiated by the Corporation as part of its golden jubilee celebrations. “More such shops will be considered after the trial run, and more studies will be done to learn the possibilities of marketing through the new venture,” she said.

Ms. Premajam said several innovative schemes pioneered by the Kudumbasree Mission with the support of the local bodies had been successful and instrumental for the progress of small entrepreneurs.

Deputy Mayor P.T. Abdul Latheef, who presided over the function, said the e-shop project was the second major undertaking by the Community Development Society of the City Corporation after the e-toilet project.

It would be the first time that a Corporation in the State had initiated two innovative schemes which could be considered for State-level implementation.

M. Radhakrishnan, Chairman of the Standing Committee on Welfare of the Corporation; K.K. Mohammed Faizal, District Kudumbasree Mission Coordinator; and M.V. Ramzi, Kudumbasree Project Officer of the Corporation; were present.

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