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Animated moves



Amar Sona is a full-length Hindi animation feature film

Even though the animation industry in India, with an estimated size of Rs. 17.4 billion, is still in a nascent stage, it is attempts such as Amar Sona that call attention to the talent pool and potential in the country. .

Kochi- based Bijaybawa Productions, headed by two youngsters, Biju Kuriakose and Jayadeep Kothamangalam, have completed the production of a brilliant full-length Hindi animation feature film “Amar Sona”.

Almost complete

“The film is almost ready for release. A little work on the songs, dubbing and audio have to be completed. We have, in fact, had discussions with a few interested groups regarding the marketing of the film. The final product needs the confirmation of the group that decides to take it,” says Jayadeep, who has worked for months on this film.

“Amar Sona” has an arresting plot and compelling sequences. The central characters are Amar, a poor, and intelligent young boy, and Sona, the daughter of a highly-reputed scientist, leading a scientific research team that will take India to its shining best. The story has music and elements of suspense and adventure. It also has a moral, and promotes social and ethical values. The use of 3-D animation and digital sound are highpoints of the film.

Biju and Jayadeep had earlier created “Kattile Kannan”, an indigenously-produced animation serial on Indian television. The serial ran for 104 half-an-hour episodes. The central character, Kannan, the amiable and affable elephant, was a household name for long.

Grabbing children's attention

It bagged several State awards including the best serial for children, the best director, best music, and was a finalist entry for the Indian Television Academy award.

The high rating points that this film received encouraged the team to make it in Hindi, and this was telecast on Doordarshan's National channel, and reached 106 million TV homes during 2001 - 2004. The serial earned the highest TRPs for a children's serial.

K. KUNHIKRISHNAN

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