BUSINESS

Survey points to pick up in economy

NEW DELHI JULY 3. In a definite sign of picking up of the economy, a majority of 30 listed companies said in a survey conducted by the Federation of Indian Chambers of Commerce and Industry that investments in their company had gone up while Reliance Petroleum recorded the highest percentage increase in 2000-01.

A majority 53.84 per cent of the 30 respondent companies said investments in their company had gone up in the last one year, 34.61 per cent said it remained the same while only 11.53 per cent said the investments had gone down, according to the survey.

While Reliance Petroleum recorded the highest percentage increase in investments between 2000-01, total investment volume of the Sensex 30 went up by 32.44 per cent in the same period, it added.

There are 36 projects, worth an outlay of Rs. 41,741.39 crores, under implementation between these 30 companies with the Bhatinda Refinery project taken up by Hindustan Petroleum having the highest outlay of Rs. 10,000 crores. But the estimated total outlay proposed for these projects by these Sensex 30 companies stands at Rs. 57,189.64 crores, indicating an improving investment climate.

According to the FICCI survey, 53.84 per cent of the total respondents said their total expenditure on promotional activities had gone up in the last one year, 26.92 per cent said it remained the same while for 19.23 per cent it had gone down.

Dr. Reddy's Laboratories posted the highest percentage increase in advertisement costs between 2000 and 2001 among Sensex 30 companies, it said.

While the print media held the largest share in the total promotion mix, outdoor promotional activities including events stood at second place and television stood at third.

Sixty-seven per cent of the Sensex 30 companies spent more on advertisements while 33 per cent said they spent less on it in 2000-01, the survey said.

— PTI

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