India’s PC shipments notched a healthy 28.1% growth in April-June 2018 to 2.25 million units, buoyed by strong notebook demand, research firm IDC India said.
On the pecking order of vendors, IDC said, HP Inc. maintained its leadership with a market share of 31.6% during the quarter followed by Dell at the second slot (23.7%) and Lenovo at the third position (18%).
The market’s “high growth can be partially attributed to the fact that June quarter of 2017 was heavily impacted by the then-upcoming GST implementation,” it said.
Notebooks contributed to 61% of the overall India personal computer (PC) market with 45.2% year-on-year growth bolstered by demand across both the consumer and commercial segments.
“This was mainly driven by ultra-slim notebooks, which now account for 20% of overall notebooks compared to 11% a year ago,” IDC said in a statement.
Elaborating, IDC said consumer PCs grew 33.7% to 1.09 million units, on the back of promotions and new product offerings with updated specifications and aesthetic designs.
Vendors targeted different use cases and provided schemes such as back-to-school offers with extended warranties, cashback offers, IDC said adding that players unveiled exclusive models for the online and offline channels.
Commenting on the market scorecard, Nishant Bansal, research manager - PC, IDC India said: “Spending on convertibles and ultra-slim notebooks is increasing due to the popularity of lighter form factors that facilitate mobility.”