Sunday Anchor

Sunday Anchor: The online marketplace lies ahead



 

>The future is click & mortar

India's retailers are preparing for more investment in technology and more understanding of the space from the consumer's standpoint

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>Convenience and choice drive the market

Close to 77 per cent of customers browse in stores before making a purchase online and 55 per cent of them conduct online research before making a purchase in-store, says Tony Navin, senior vice-president (partnerships and strategic initiatives) at Snapdeal.

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>The strike that wasn't

The Ministry of Health's clarification showed that concerns of chemists, regarding unregulated e-pharmacies posing a threat to their businesses, were misplaced.

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Printable version | Jan 24, 2021 9:40:26 AM | https://www.thehindu.com/sunday-anchor/sunday-anchor-the-future-is-online-markets-and-ecommerce/article7800585.ece

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