A German connection is all set to boost the Indian motor sport scenario.
Following the tie-up between the Buddh International Circuit (BIC) — the venue of India's inaugural Formula One race — and Mercedes to set up an academy here, the German company is all the more excited to promote motor sport in India.
“We are doing it (promoting motorsport in India). We will support the academy. We are the official partner of the track,” said Norbert Haug, the Vice-President of Mercedes-Benz Motor Sports, here on Saturday.
Legendary German driver Michael Schumacher said he sees a lot of potential in India to make a mark in motor sport.
“I am hopeful for India. It is such a big country. Two Indian drivers are driving in Formula One. There can be more Indian motor sport participation in future,” he said.
Schumacher said the inaugural Indian Grand Prix would enhance the interest for the sport among people by making them aware about motor sport.
He expressed hope that more advertisers would be drawn towards motorsport and supporting young drivers in the country.
Mr. Haug spoke of how Mercedes had promoted Schumacher when he was young.
“Michael started as a junior player for us in 1990 and we worked together. Now, he is back where he started,” Mr. Haug said.
Mercedes Team Principal Ross Brawn hailed Schumacher as the “first super-athlete to come into Formula One” who set the benchmark of fitness for today's drivers.