Cricket

Amul to sponsor New Zealand cricket team for Champions trophy

A new partnership: Indian dairy major Amul announced sponsorship of the New Zealand team in the ICC Champions Trophy.  

Gujarat based dairy giant Amul will be the prime sponsor of the New Zealand cricket team in the upcoming ICC Champions Trophy that starts on June 1 in England.

“Amul will be the principal sponsors of the New Zealand cricket team for the upcoming Champions Trophy,” R.S. Sodhi, managing director of Gujarat Co-operative Milk Marketing Federation announced at a press conference here.

The Blackcaps, who are in the same group with Australia, England and Bangladesh in the Champion’s trophy, would sport a new jersey with the Amul logo on its chest during the tournament.

Expressing his excitement about the new tie-up, James Wear, the commercial director of New Zealand Cricket, said they were keen on a long term partnership with GCMMF.

“We, on behalf of New Zealand Cricket are very excited. We are looking towards at least a couple of months and hopefully a long term partnership,” Wear said with Kiwi players Trent Boult, Tim Southee and Colin De Grandhomme by his side.

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Printable version | Apr 14, 2021 4:56:14 PM | https://www.thehindu.com/sport/cricket/amul-to-sponsor-new-zealand-cricket-team-for-champions-trophy/article18447919.ece

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