Impact Journalism Day 2017

Hello Tractor is Africa’s Uber for the farm

Farmers raised yields with the smart machine. Photo: Hello Tractor  

For small-scale farmers in Nigeria, especially in the northern region, getting tractors to use on their farmlands to boost the yield has always been difficult.

Many of them can’t afford to buy one due to the high capital cost, while the country’s federal government which is the major supplier of tractors is not able to meet more than four per cent of their requirements.

In 2014, the social enterprise Hello Tractor set out to address the issue. “The smart tractor is a two-wheeled vehicle with GPS antenna that allows us to track its usage and telematics, and which collects and transfers data in areas without internet,” says company founder Jehiel Oliver.

Oliver’s social enterprise is improving food and income security by building a network of “Smart Tractor” owners, enabling small-scale farmers to request and pay for tractor services via SMS and mobile money, as a just-in-time service.

Hello Tractor coordinates low-cost financing for purchase of a Smart Tractor. Since its launch in 2014, farmers have seen yields rise by 200%.


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Printable version | Jan 19, 2022 8:33:40 PM |

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