Twitter says it removes over 1 million spam accounts each day

the company reiterated that spam accounts were well under 5% of users who are served advertising, a figure that has been unchanged in its public filings since 2013

July 08, 2022 10:17 am | Updated 10:13 pm IST

This photo shows the icon for the Twitter app on an iPhone.

This photo shows the icon for the Twitter app on an iPhone. | Photo Credit: AP

Twitter removes more than 1 million spam accounts each day, executives told reporters in a briefing on Thursday, providing new insight into efforts to reduce harmful automated bots as billionaire Elon Musk has demanded more details from the social media company.

(Sign up to our Technology newsletter, Today’s Cache, for insights on emerging themes at the intersection of technology, business and policy. Click here to subscribe for free.)

The briefing comes after Musk threatened to halt a $44 billion deal to purchase Twitter unless the company showed proof that spam and bot accounts were fewer than 5% of users who see advertising on the social media service.

Musk previously tweeted that one of his biggest priorities after acquiring Twitter is to "defeat the spam bots or die trying."

On a conference call, the company reiterated that spam accounts were well under 5% of users who are served advertising, a figure that has been unchanged in its public filings since 2013.

Human reviewers manually examine thousands of Twitter accounts at random and use a combination of public and private data in order to calculate and report to shareholders the proportion of spam and bot accounts on the service, Twitter said.

The company said it does not believe a calculation of such accounts could be performed externally because it would require private information, but declined to comment on the type of data it would provide to Musk.

Top News Today

Comments

Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.

We have migrated to a new commenting platform. If you are already a registered user of The Hindu and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.