EU demands clarity from Microsoft on AI risks in Bing

The European Commission could fine Microsoft if it doesn’t provide adequate information on risks stemming from Generative AI features in its Bing search engine

Published - May 17, 2024 05:49 pm IST - BRUSSELS

The European Commission said it is worried about the dissemination of deep fakes and automated manipulation of services that could mislead voters ahead of the European Parlaimentary elections.

The European Commission said it is worried about the dissemination of deep fakes and automated manipulation of services that could mislead voters ahead of the European Parlaimentary elections. | Photo Credit: Reuters

The European Commission could fine Microsoft if it doesn't provide adequate information on risks stemming from generative AI features in search engine Bing by May 27.

The Commission said on Friday that it is worried about the dissemination of deep fakes and automated manipulation of services that can mislead voters.

It said it was stepping up enforcement actions on the matter, as it had not received a reply to a request for information sent on March 14.

If the deadline is not met, the commission could fine Bing up to 1% of its total annual income with periodic penalties of up to 5% of its average daily income.

(For top technology news of the day, subscribe to our tech newsletter Today’s Cache)

It can also fine the company if it provides incorrect or misleading information.

Tech companies are required to do more to tackle illegal and harmful content on their platforms under the European Union's landmark Digital Services Act, which kicked in last year.

Generative AI is one of the risks identified by the commission for the integrity of electoral processes, in particular for the upcoming European Parliament elections in June.

0 / 0
Sign in to unlock member-only benefits!
  • Access 10 free stories every month
  • Save stories to read later
  • Access to comment on every story
  • Sign-up/manage your newsletter subscriptions with a single click
  • Get notified by email for early access to discounts & offers on our products
Sign in

Comments

Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.

We have migrated to a new commenting platform. If you are already a registered user of The Hindu and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.