Snapdeal faces flak over Aamir’s remark

“Dear @snapdeal I will not purchase anything from you until you remove @aamir_khan as brand ambassador. Will boycott #AamirKhan movies,” read one tweet.  

Following the uproar against Snapdeal on various social media platforms due to its brand ambassador Aamir Khan's remark the company clarified and responded to the issue through an official statement.

On Wednesday Snapdeal said, the comments made by Aamir Khan was in his personal capacity and the company has no connection in it.

"Snapdeal is neither connected nor plays a role in comments made by Aamir Khan in his personal capacity. Snapdeal is a proud Indian company built by passionate young Indians focused on building an inclusive digital India," an email statement from the company said.

"Every day we are positively impacting thousands of small businesses and millions of consumers in India. We will continue towards our mission of creating one million successful online entrepreneurs in Indi.” it further added.

At an event in New Delhi Bollywood actor and Snapdeal brand ambassador Aamir Khan made a controversial statement on the 'rising intolerance' in the country. The controversy also raged online, with Netizens airing their views on twitter. While many users deleted their Snapdeal smartphone app to show their protest against the e-commerce firm, others have given it a one-star rating (lowest).

Meanwhile, Sachin Bansal, founder of e-commerce major Flipkart came out in support of Snapdeal. In his tweet Mr. Bansal said "This is a flawed logic. Brands don't buy into brand ambassadors personal opinions. @snapdeal shouldn't face this."

Earlier, Flipkart had faced similar situation and protests on Twitter when the company announced its plans to join Airtel Zero.

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Printable version | Apr 16, 2021 9:38:09 AM |

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