• Arture, the city-based sustainable accessories brand, recently introduced its new line of accessories, After Life. This is their recycling project. “Sustainability is not just about sustainable materials, it is also about what happens at the end of the life of the product,” says Shivani Patel, founder of the brand. Any one who has shopped from Arture can send back their products and get 20% off on the next order, says Shivani.
  • These products are then broken down and an entirely new accessory is made out of it. The first line will launch in six months time. “After Life products will have a slightly worn out, distressed look. They will be made using linings, zips, sponge, organic cotton lining and corks, magnets and buttons. There will be coin pouches, earphone holders, bag charms and so on.