Realflix, which claims to be the first OTT and ATT platform in Andhra Pradesh, was launched by film Director S.V. Krishna Reddy at a programme organised here on Sunday.
The new OTT-ATT platform will provide Telugu movie lovers with the latest films, web series and reality shows. The app, designed on the concept of Any Time Theatre, can be viewed on android mobile phones, laptop and television.
Bollywood actors Ankita Brahma, Anisha Mukherjee, Reena Mahajan and Sneha Shaw participated in the event.
Asian Media 24 Head Nagendrababu said that the organisation would be in the forefront to encourage budding talent.
Film producer and vice-president of AP Film Chamber Vijay Varma Pakalapati and Film and Television Producers Council president Chaitanya Janga were present.
Realflix is expected to begin livestreaming soon.
