Branding and GI (Geographical Indication) registration of agricultural products, a public campaign to promote the health benefits of coconut products and agro parks for processing and value addition of agricultural products, are some of the major proposals for the agriculture sector outlined by Governor P. Sathasivam in his address to the Assembly on Thursday.
Mr. Sathasivam said ‘Made in Kerala’ would be made a trusted brand for all agricultural products. Brand Kerala would be introduced for spices, coconut and all other agricultural produce and special schemes launched in the cooperative sector for value-added coconut products.
A Kerala Agri Business Company would be established for marketing of products from traditional and indigenous agricultural resources under a single brand name. The Governor said GI registration would be ensured for such products to augment the income of farmers.
Announcing a special research programme to study the impact of climate change on crops and cultivation practices and propose remedial measures, Mr. Sathasivam said cultivation of millets and pulses would be promoted to ensure food security.
The Agali block, including the Attappady tribal zone, would be declared a special agricultural zone as part of the project.
Wayanad district had been identified for a special project to promote cultivation of special rice varieties such as Jeerakasala, Gandhakasala, Rakthasali, and Njavara.
Marayur, Kanthalloor, and Vattavada grama panchayats in Idukki would be declared as Special Agricultural Zone for organic vegetables and fruits. The scientific production of organic manure, bio pesticides, and bio control agents would be stepped up.
Mr. Sathasivam said the government would take steps to modernise State farms and enhance their productivity. Farm tourism would be encouraged.
Laboratories to test pesticide residue would be set up in all districts.
The Governor announced a special fund to establish modern units based on the latest technologies in processing and value addition of agricultural produce.
A cooperative system had been proposed for the rubber sector, on the lines of the Amul model.
