Having a regularly updated website is not enough these days for organisations or companies to stay connected to their intended audience or customers. You cannot expect people to remember and key in your Web address every time they get online. The action has shifted to mobiles, with applications ensuring that all your updates are pushed directly to the intended users.
In recent times, there have been even instances of some e-retailers shutting down their websites and opting to sell exclusively through their apps, as in the case of Myntra. Now, a company in the State has come up with a website which offers free mobile apps to start-up companies.
Easy interface
The website, ‘Letzconnect’ (http://www.trletzconnect.com), was created by Thought Ripples, a start-up launched in 2010. With an easy-to-use interface, it offers companies mobile applications, customisable to their needs. “It is an app which helps in individual content management. Creating customised app in this is as easy as logging on to Facebook. It can be used to manage sales, customer services, and branding. The app is currently available in the Android platform only. We will soon make it available on the other platforms,” says Joseph K. Chandy, of Thought Ripples. Thought Ripples has also developed GuruSparsh Student Safety programme which sends attendance notifications and marks via SMS to parents from their ward’s school. It allows schools to interact with parents in a better way so that pupils’ curricular and non-curricular activities can be promoted, Mr. Chandy says.
