Amazon Saheli for women entrepreneurs

New platform to reach customers

November 29, 2017 12:45 am | Updated 12:45 am IST - Hyderabad

 Amazon India director Gopal Pillai (second from right) at launch of Amazon Saheli on Tuesday.

Amazon India director Gopal Pillai (second from right) at launch of Amazon Saheli on Tuesday.

Women entrepreneurs from across India have a new platform to reach out to new customers in the country and abroad to sell their products with Amazon India launching ‘Amazon Saheli’, a pioneering programme aimed at empowering and enabling women entrepreneurs.

Besides offering the registered women entrepreneurs an unparalleled reach to customers, Amazon Saheli will help them gain logistics and fulfilment facilities to help their businesses soar, said Amazon India Director & GM (Seller Services) Gopal Pillai. He said women the entrepreneurs would be able to enjoy several benefits like referral fees, free imaging, cataloguing during launch, account management, post-launch support and differentiation of products through specialised store fronts.

Amazon was partnering with organisations like Self-Employed Women Association (SEWA) and Impulse Social Enterprise and would expand the services to such players, Amazon’s India director added.

Mr. Pillai said Amazon Saheli would also conduct extensive training and skill development workshops free of cost to help women entrepreneurs understand nuances related to online selling and develop skills & capabilities necessary to grow their business. The training workshops to be free of cost would comprise of sessions on listing of products, packaging, shipping, account management and customer service.

Reema Nanavati, who leads SEWA, said the Saheli programme builds economic security, brings dignity and self-respect among young women entrepreneurs in the country.

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